We want fashion and shopping habits to change for good. We want to reduce the impact our clothes have on our planet, and improve the lives and working conditions of those who work in the industry both in the UK and worldwide.
It may seem counterintuitive that we accept clothing from all brands commonly sold in the UK, however we believe by extending the lifetime of all clothing already in existence this will begin to reduce demand for new clothing. We aim to initiate a change whereby when customers choose to purchase something new, they choose to purchase better made and longer-lasting items. We want people to feel comfortable paying a bit more, knowing that they will be able to get some money back when they no longer need them. I hope in turn, pressure will build on clothing brands to make better made and longer-lasting items.
Change will happen. But we need make the better choice the easier choice. This is the whole premise of Worn In Wardrobe.
While we are a for-profit company, we pledge to donate 10% of any profit we make to charities that support garment workers worldwide, and tree-planting initiatives. You can also round up and donate to charity at check-out - we are currently supporting Fashion Makes Change which you can read more about below.